BÖRNER MACEDONIA

Kitchenware, Cutlery Sets, Blenders

• THE BRIEF
What is Börner?
Börner has been designing and producing premier quality kitchen tools that make preparation of vegetables and fruits fast, safe, and healthy. At its factory headquarters in Niederkail (Rhineland-Palatinate, Germany), 70 employees continue to design, refine, and produce high-quality Börner products.

• THE GOALS
To create unique Social Media strategy from scratch for each channel (Facebook and Instagram) and to connect the visual brand identity with the Börner franchise.
Manage and optimize Facebook and Instagram ads via Facebook Ads Manager. Running PPC campaigns on Google AdWords network.
Create e-mail newsletters, blog posts and starting several collaborations with famous Influencers and bloggers.
Editing and managing web content.

• THE RESULTS
Introducing the brand on the local market. Expanding the brand awareness and reaching out to new potential customers.
Implementing successful Social Media strategy for Facebook and Instagram.
Reaching out to many customers via Newsletters.
Successfully expanding and introducing the brand in different countries, Albania and Kosovo.

Client: BÖRNER MACEDONIA
Duration: jan 2017 – oct 2017
Services: Social Media, Banners, PPC, E-mail marketing
Website: borner.mk